We’ve all had bad customer service, being ignored, not being able to find someone to check you out, clerks who haven’t been trained, can’t answer questions or are just plain rude. Here are some statistics about the cost of poor customer service to business.
- Roughly 50% of customers say they would switch to a new brand after one bad experience. (Zendesk)
- A customer is four times more likely to switch a competitor if the problem they’re having is service-based. (Bain and Company)
- Only one in five consumers will forgive a bad experience at a company whose customer service they rate as “very poor.” Nearly 80% will forgive a bad experience if they rate the service team as “very good.” (Qualtrics XM Institute)
Great customer on the other hand, makes you more likely to return, or recommend the service or product to friends and family. Business revenues increase as well.
- 94% of American customers will recommend a company whose service they rate as “very good.” (Qualtrics XM Institute)
- Businesses can grow revenues between 4% and 8% above their market when they prioritize better customer service experiences. (Bain & Company)
- 89% of companies with “significantly above average” customer experiences perform better financially than their competitors. (Qualtrics XM Institute)
Bibb Extension’s Hometown Hospitality aims to increase the customer service skills of employees of local service industry staffs. Further, the program aims to increase tourism promotion and referral ability to increase consumer spending and elongating tourist visits in particular areas. For managers and staff! Join us!
Hometown Hospitality
Tuesday, March 1, 1:30-3:00 pm
Bibb County Commission, 157 SW Davidson Drive
(The Rock Building)
To register contact Bibb County Extension office at
205-926-4310.